There are some questions you really need to ask first…

• WHY are you doing the it?
• WHAT is it for?
• WHO will be seeing it?
• WHERE will it be used?:  + digital or print?   + at what scale?

These questions are all rooted in BRANDING and VISUAL IDENTITY, which informs MARKETING STRATEGY. I can’t really answer a question like “which portrait is best?” without having answers to these questions.

You shouldn’t get a portrait or head-shot done without having worked through and properly documented:

• BRANDING
• VISUAL IDENTITY
• MARKETING STRATEGY
• INTERNAL MEDIA MANAGEMENT

These things inform ALL YOUR MARKETING. I mean:

• Headshots
• Portraits
• Website Design
• Brochure Design
• OFFICE DESIGN!
• Vehicle based media
• TV media
• Billboards
• Digital Displays
• Approach to voice-overs
• Tone of radio adverts
• Selection of background music
• Pace and cadence of all audio

On top of all that, it also affects:

• General photography style
• Videography style
• Aerial videography and videography style

If this seems all too much to consider, it’s not for a seasoned professional, pricing that professional has a bread based marketing and media background. The problem is, not many do! There are too many that bite off more than they can chew.

My experience covers:

• professional photography
• professional videography
• interview host
• Voice-overs
• Live radio host
• One of Melbourne’s leading disc jockeys when young
• Trained in the School of Audio Engineering; worked in studio and with live bands.
• Website Designer and Developer since 1998!
• Experience with both digital and print media (and understand the way light and colour works in both, plus the differences in ‘gamut’)
• Have designed shop Windows, vehicle signage, billboards, digital display advertising and more.
• Marketing scripts and telephone scripts
• Advertising campaigns

I’m the guy you need on your side when you don’t have mature, knowledgeable help in house. I also have industry connections in radio, assistant photographers and videographers, web based facilities, printing and more.

PLUS I’m the guy that started and runs the growing “Ballarat TFP – Photographers, Models& MUAs” group in Ballarat, giving me access to other photographers, models and makeup artists to make your advertising come alive!

Call me on 0423 311 839.